Alpine charm: The Best Towns and Cities to explore in the European Alps

The European Alps are well-known for their pristine hiking trails and jaw-dropping peaks – from the snow-capped majesty of the Tour du Mont Blanc and the dramatic spires of the Italian Dolomites to Slovenia‘s untouristed mountain gems and Switzerland’s iconic Haute Route. Even the Great St Bernard Pass along the historic Via Francigena pilgrimage trail.

Beyond the trails, the Alps are also home to some of the continent’s most stunning, enchanting and picturesque cities and towns. These alpine hubs, often nestled in hidden valleys or perched on dramatic ridgelines, offer a rich contrast to the wild landscapes that surround them. Whether you’re drawn to French savoir-vivre, Italian cuisine, Swiss efficiency or Slovenian surprises, these alpine towns transform a multi-day trek into an unforgettable travel experience.

Chamonix, France

Chamonix is the unmatched adventure capital of the French Alps. This gateway town for all our Tour du Mont Blanc treks is a wonderful place to explore. It provides the ideal cocktail of alpine culture and modern living comforts. Consider a stroll through the pedestrianised town centre and take in the traditional Savoyard architecture, boasting contemporary and boutique restaurants aplenty.

The Aiguille du Midi cable car is one of the best ways to soak in all the spectacular views in one place, while the Musée Alpin will reveal all the valley’s history and heritage. For those booked on our Chamonix–Courmayeur Twin Base Trek, we recommend perusing the range of glorious day hikes around Chamonix to acclimatise and appreciate the region’s diverse terrain.

Courmayeur, Italy

Just across the Mont Blanc tunnel lies Courmayeur, Italy’s distinct answer to Chamonix with its own flair and spin. This quaint and charming resort town exudes elegance, with traditional cobblestone European streets lined with stone buildings either side, hosting a plethora of artisanal shops, trattorias, and bistros. Pay a visit to the weekly market to sample local Aosta Valley specialties, and take a thermal bath at Pré-Saint-Didier for the perfect post-hike rest and relaxation experience. The slower pace and emphasis on la dolce vita is prominent in Courmayeur, which is ideal for travellers seeking something a little more gentle and easygoing.

If you have an interest in travel photography, you’ll be spoiled for choice in these panoramic towns either side of Mont Blanc. It’s worth getting up early to capture the golden hour light that cascades along the alpine valley when daylight breaks or lingering longer to snap the sun when it’s about to set.

Ljubljana, Slovenia

Slovenia’s capital city is the starting point for all of our Slovenian walking adventures. Ljubljana consistently surprises visitors with its fairytale charm and vibrant cultural scene.  The city centre, dominated by Ljubljana Castle, features beautiful Baroque and Art Nouveau architecture alongside contemporary cultural venues. The relaxed cafe culture, local cuisine, and warm hospitality provide perfect preparation for exploring the pristine natural trails nearby. We highly recommend extending your stay in Slovenia. Compact and extremely walkable, it’s really worth spending an extra two or three days here.

Zermatt, Switzerland

This quaint village in the Swiss Alps maintains its traditional charm and character while offering best-in-class amenities, with an abundance of quality eateries laden among the narrow streets and lanes. Dive back to the 80s and try the traditional fondues. And don’t forget to find a terrace bar and stare at the mountain scenery while you sip a cocktail or two.

Zermatt is embodied by the iconic pyramid peak of the Matterhorn (4478m). You can’t actually see the mountain from the village centre, you have to walk up through the village towards the old historical part or southern end and look for the sign to the Kirchebrucke (Churchbridge). It’s here you will finally come face-to-face with this hypnotically beautiful mountain. You can walk from Zermatt to the base of the Matterhorn to the Hornli Hut. This short, steep hike is a must for any enthusiast.

The Matterhorn Museum is an excellent way to absorb the dramatic history of mountaineering in the region, while the surrounding peaks make superb viewpoints accessible by the cogwheel railway. For those considering the Walkers’ Haute Route, Zermatt is where you will finish this iconic trek.

Martigny, Switzerland

Nestled at the confluence of the Rhône Valley and the towering peaks of the Swiss Alps, Martigny occupies a strategic and scenic position that has long made it a hub for travellers, traders, and adventurers alike. It’s an ideal base for hiking excursions into the nearby mountains, including access to the Great St Bernard Pass and routes into France and Italy. It is the starting point for our Walker’s Haute Route.

Martigny is far more than just a launchpad for outdoor pursuits. The town itself boasts a fascinating cultural heritage, visible in its remarkably well-preserved Roman amphitheatre – a striking reminder of its ancient past. Just a short stroll away, the renowned Fondation Pierre Gianadda (pictured) houses an impressive collection of art and sculpture.

The region’s wine production is a point of pride, and there’s no better way to spend an afternoon than tasting local varietals at a sun-drenched terrace overlooking the valley.

Lausanne, Switzerland

Lausanne is nestled on the shores of Lake Léman (commonly known as Lake Geneva) and surrounded by the stunning Swiss Alps. This vibrant city is the starting point for our Via Francigena hiking adventure from Switzerland to Italy and combines a dynamic urban vibe with breathtaking natural beauty.

The medieval old town, crowned by the magnificent Gothic cathedral, offers must-see lake and mountain views. There are many attractions, including world-class museums and galleries. The Olympic Museum and the Collection de l’Art Brut are both definitely worth visiting. Indulge in the city’s renowned culinary scene or sample the delights of Swiss chocolate by joining a ‘Choco Tour’, or simply soak in the views of the sparkling lake and snow-capped peaks as you prepare for your hiking days ahead.

Bolzano, Italy

Bolzano represents a fascinating cultural intersection of the best of German and Italian influences. The historic capital of South Tyrol features Gothic and Renaissance architecture with an array of modern museums like the acclaimed South Tyrol Museum of Archaeology, which is home to Ötzi, the famous Neolithic man whose exceptionally well-preserved corpse was found in the glacier ice. Visitors will be inundated with some European specialities in the surrounding vineyards and street markets.

This area provides easy access to spectacular hiking in the Dolomites where jagged peaks, alpine meadows, and dramatic passes await. At the end of our 11-day Dolomites Traverse you’ll have time to explore the charming city of Bolzano.

Aosta, Italy

Nestled in the shadow of the Alps in northern Italy, the Aosta Valley (or Valle d’Aosta) is a small but gastronomically rich region. The cuisine here is strongly influenced by its mountainous geography, with hearty dishes designed to provide fuel and comfort. Surrounded by mountains, the charming city of Aosta city is the regional capital and takes visitors on a remarkable journey through time, with well-preserved Roman ruins like the Praetorian Gate and the Roman Theatre. Our Via Francigena itinerary from the Great St Bernard Pass to Turin takes hikers through the heart of this region, and is the perfect choice for those wishing to discover its special cuisine. Our Via Francigena Highlights trip begins in Aosta and offers a diverse hiking adventure from the beauty of the Alps through Tuscany to the Eternal City.